MAGGI Sauces have been an integral part of the Indian consumers households for decades now. Launched in the mid-1980s, MAGGI Sauces has been associated with category re-defining innovations from the very beginning, starting with the launch of the unique MAGGI Hot & Sweet and Its different commercials featuring Jaaved Jaffrey and Pankaj Kapoor. Over the years, MAGGI has continuously re-invented itself in terms of new products, packaging, promotion & distribution to emerge and sustain itself as one of the largest sauces brand in India.

• Kissan sources 100% of its tomatoes from sustainable sources thereby helping create and support several local smallholder farmers livelihoods